My services
I offer a range of design services for businesses of various sizes.
I design beyond aesthetics. With a strong background in both UX research and Marketing, I create experiences that are conversion focused and people centric.
Full website (re)design
Ready to start fresh? I'll design your entire website from the ground up—or give your existing site a complete visual transformation.
You'll get a fully designed website that works seamlessly across all devices, with every page thoughtfully crafted to reflect your brand and serve your users. Whether you're launching something new or elevating what you already have, the result is a cohesive digital presence that feels distinctly yours.
Fix a Specific Problem
Brand Identity
Strategy & Research
Not sure where to start? I'll analyze your current website, study how competitors are positioning themselves, and identify the opportunities that will make the biggest impact.
You'll get a clear roadmap of what to prioritize, whether that's improving conversion rates, refining user flows, or repositioning against competitors. This research can stand alone or lay the groundwork for a redesign, ensuring decisions are based on insights, not guesswork.
Why work with me?
01
Canadian advantage
Being based in Canada means you get top tier expertise at more accessible rates. The market rate for design work in the US has always been higher than in Canada, and I maintain Canadian pricing for all my clients, including those in the States. You get the same quality work for better value.
USD $400+
Average landing page price in US
USD $260+
Average landing page price in Canada
02
Diverse set of skills
While I specialize in UX and website design, I have a diverse set of skills, and can create custom illustration, and animation, as well as produce social media content.
03
Driven by desire for impact
My commitment to meaningful impact is a connecting thread to everything I do in life. I care deeply about creating an equitable world, where everyone can thrive.
While I create impact in different ways, in my design work it looks like understanding the needs of your end users and creating designs that will make users' lives easier and their experience of using your product/service seamless.
04
Strong research background
My fascination with human behaviour started with my first degree in Marketing and dissertation exploring consumption and social media engagement.
Since then I have spent 8+ conducting research in different environments, from academic fieldwork to usability testing with start ups, to qualitative interviews and workshops with a global portfolio of brands.
Research is one of my strengths and I always design in a data informed way. Even if the data is limited, I follow industry trends, best practices and any available analytics.
